1) Open Google Earth
2) Go to the 'Places' category
3) Right click on "Temporary Places" > Add > Folder
4) In the text-box "Name:" add a fictitious name, i.e: test2
5) Now, in the description we will insert our attack vector, using base64 to obfuscate our payload:
"><a/href="data:text/html;base64,Ij48c2NyaXB0PmFsZXJ0KCdYU1MnKTwvc2NyaXB0Pg== ">Click Here</a>
6) After having inserted our attack vector, we are going to save this 'Malicious Place' click on OK.